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Your cardless loyalty program

Tailor your own loyalty program in the merits app in less than 3 minutes.

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Comprehensive marketing tool

connect with your customers via email, sms, push notifications, newsfeed and get analytics on your latest marketing campaigns

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Build customer relationship

Build real relationships with your customers, personalize offers to them, send them welcome messages and birthday greetings.

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Business dashboard

Get to know who your customers are, what are their preferences and get insights on your latest marketing campaigns

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Expand your customer base

Reach new customers by getting discovered on the map or in the search

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Effortless check in

Check in by scanning the customer's QR code or check in as the customer scans your QR code or Instant check in as the customer enters the store and receives a welcome message from merits.

Download the app now

app_store  google_play

Merits offers your business a customer loyalty program and a marketing solution that works.

Forget the hassle of printing cards and investing in costly marketing softwares. With Merits, you’re only 3 steps away from your own card free loyalty program and marketing platform!

Sign up

Fill in the online “Merits Merchant” form.

Tailor your plan

Choose and adapt your Merits program to your needs.

Interact with customers

Pay online and start interacting with your customers.

Add Your Business

What is Merits?

Merits is your instant loyalty program. In 3 simple steps merits will make life simpler – for you and your customers.

No wait
  • No time wasted
  • 3 step signup for an instant Loyalty program
No fuss
  • No need to buy special equipment.
    You can use any tablet or even your mobile phone as the Merits Terminal instore.
  • No need for an IT specialist , programming skills or a computer knowhow. No need for training. So simple to use, and help is available.
No hidden costs
  • No setup fees. No equipment costs.
  • Just a yearly subscription

All the features you need, one loyalty app!

Loyalty, Easy check-in, Marketing, Dashboard, Social media, Expand your customer base, Support


Because loyal customers are a successful business’ pillar, Merits offers you a loyalty solution that helps you turn your new visitors into long-term loyal customers. As your clients purchase items and services from your store, they collect merits which are redeemed for a reward. You decide which loyalty plan to implement:

Punch cards (buy x get 1 free)

Reward card (points for gifts)

Cashback (points for $)

Automatic discount (% at the cashier)

Easy check-in

You can choose between 3 simple check-in options:

Customers scan your QR code at the cashier.

You install a beacon and customers are automatically checked in as they enter the store. You can choose to send them an instant welcome message!

You scan the customers’ QR code if they do not have internet on their mobile phones.

Marketing tool

Connect with your customers through Merits’ wide-ranging marketing communication tool, and create effective marketing campaigns. With your access to the campaign’s results, you can analyze the outcomes and refine your marketing strategy.

Improve communication with your clients and send them SMSs, emails, etc.

Know which customers entered your store, and send them an instant welcome message.

Share your news and events on the news feed, and let your customers have a sneak peek at the new collection.

Get notified about your customers’ birthday, and send them a special offer.

Identify customers not checking in, and send them special incentives.


Merits’ dashboard gives you information on who your customers are, their individual preferences, what works with them and what doesn’t. It gives you clear analytics on your marketing campaigns, and shows you who your best customers are and when they last purchased an item from your store.

Expand your customer base

Want to reach new customers and drive substantial traffic to your store? Get discovered by new clients by creating a profile page, and appearing in online searches and on the merits map of nearby stores.

Social media

Help your content reach new customers every day on social media platforms such as Facebook and Twitter. Your customers can share your profile page, posts and events, and save them to their own calendar, making themselves your brand advocates. They can also like your Facebook page directly from the application, thus increasing your online presence on social media.


We’re here to help you every step of the way! Reach us through email, telephone support, an FAQ page and online chats. You can also sign up to our newsletter to get articles on marketing and tips on how to get most out of Merits.

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